Area guides
London area guides
What it is actually like to live somewhere, and what it costs. Written from our agents' experience on the ground and from the registered numbers.
Region
Prime Central London
The W1, SW1, SW3, SW7 and W8 postcodes: the thinnest, slowest and most privately traded market in the country, where presentation and timing decide the price.
Region
West London
Seymont's home patch and its neighbours — Notting Hill, Holland Park, Bayswater, Maida Vale — plus the family belt running out through Chiswick, Ealing and Acton.
Region
South West London
Fulham, Battersea, Clapham, Wandsworth, Putney and Wimbledon: the deepest family-house market in London, and the most volume-driven.
Region
North London
Islington, Highbury, Highgate, Crouch End and the suburban north — Victorian terraces, strong schools and a market that moves on catchment.
Region
North West London
Hampstead, St John's Wood, Camden Town, Kilburn and the NW suburbs: the widest price spread of any London region.
Region
South East London
Greenwich, Blackheath, Dulwich, Peckham and the Thames-side regeneration corridor, where new-build and period stock sit street by street.
Region
East London
Hackney, Bow, Walthamstow, Stratford and Canary Wharf: London's fastest-changing market and its largest volume of registered sales.
Region
City & Fringe
The EC and WC postcodes: a small, lateral, apartment-led market driven by the working day rather than by schools.